Case studies
Little Birdie
Industries
Retail & eCommerce
Sentia engineered the data infrastructure and platform architecture behind Little Birdie’s real-time deal discovery engine—powering high-volume product aggregation, fast search, and dynamic pricing across millions of SKUs.
Technology
Expert Consulting
Overview
Little Birdie is a next-gen shopping discovery platform that aggregates real-time offers, exclusive deals, and trending products from thousands of online retailers. Designed for scale and speed, the platform ingests and processes millions of product records daily to keep users up to date with the latest pricing and availability.
Sentia was brought in to lead the development of Little Birdie’s backend infrastructure, focusing on scalable architecture, real-time data pipelines, and lightning-fast search capabilities.
Working closely with Little Birdie’s team, Sentia delivered:
- A robust microservices backend hosted on AWS, designed for elasticity, availability, and rapid deployment.
- Real-time data ingestion pipelines capable of transforming and indexing millions of retail SKUs across numerous data sources.
- A high-speed search engine powered by Elasticsearch, enabling fast, relevant product discovery and filtering.
- Scalable architecture built for peak events like Black Friday and Boxing Day, with load handling across search and browsing.
Highlights
- Scalable AWS architecture for high-volume product ingestion and processing
- Elasticsearch-powered search engine for lightning-fast deal discovery
- Real-time data pipelines for continuous pricing and inventory updates
- Resilient infrastructure for handling peak traffic during retail events
- Support for rich product metadata, tagging, and partner integration
- Designed for performance, reliability, and future extensibility
